What makes the Wet-it cloths so impressive is their absorption and bio-degradable qualities. The fabric is a tried and true Swedish invention from the 1940s and is made of a perfect blend of high grade cotton and wood pulp. The idea behind the Wet-it is to eliminate or reduce the amount of paper towel waste. We upgraded the cloths with our in-house designer patterns. Our Wet-its are like a reusable paper towel that far outperforms any sponges, paper towels or microfiber cloths because they are efficient, reusable, eco-friendly, 100% biodegradable and stylish!